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Ben Barry unearths new research challenging the fashion marketing status quo

| May 14, 2012 | 0 Comments
Ben Barry unearths new research challenging the fashion marketing status quo

So, brands, I ask you this: Will you continue to use an outdated marketing model or adapt to the new consumer mindset and reap the rewards?~ Ben Barry op-ed in Elle Canada Before I go in, let me set the stage for you. This is a long, informative post, so grab your coffee, turn down [...]

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No, You May Not LinkBomb My Facebook Page

| April 18, 2012 | 2 Comments
No, You May Not LinkBomb My Facebook Page

Without asking? It is Rude. In addition, I am not alone on this. Each one of us has built up a platform and community on our personal pages and business pages, but the thing is… it’s ours. If you have not asked the owner, have a relationship or understanding with them, and you are solely [...]

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5 Must Haves for Your Blog

| April 16, 2012 | 5 Comments
5 Must Haves for Your Blog

It has dawned on me, as I interact with bloggers- new and old alike, that there are always certain aspects of blogs that we must have and that are non negotiable to grow and develop our blogs to that next level. As I peruse blogs, I have noticed that there are a few things that [...]

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10 Reasons Why I Won’t Shop at Your Plus Size Store or Site

| December 1, 2011 | 25 Comments
10 Reasons Why I Won’t Shop at Your Plus Size Store or Site

Every day, a new plus size boutique opens up online, and I love it! I really do! However, when headed to your site, there are few things that make me cringe, make me close the window, never to ever check for you again. I know it’s kind of harsh, but first impressions are everything and [...]

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How to Reach Out to Plus Size Blogs

| November 30, 2011 | 2 Comments
How to Reach Out to Plus Size Blogs

You are a plus size designer, retailer, or boutique and you would like to get your brand or company featured on their blog, what do you do? OR, you are launching a new collection or feature and you want to know which bloggers to reach out to, to attain exposure? Plus Size Blogs have emerged [...]

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Tips for Owning and Running a Plus Size Boutique…

| November 28, 2011 | 3 Comments
Tips for Owning and Running a Plus Size Boutique…

You finally have done it, stepped out on faith, and made you dreams a reality; you opened a plus size store. Whether online or at a physical location, opening a plus size store is the easy part! STAYING open and making a profit can be quite the challenge! Since I have been blogging at The [...]

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